4+
Years Experience
27
Age (Advantage)
Meet Your Algorithmic Advantage
Jack Thayer
Founder & Investment Adviser Representative
Wisconsin RIA • CRD #336580 • Series 65 Licensed
Why I Became an Investment Advisor
I didn't become an advisor to sell you another 60/40 portfolio. I started because I love the hunt for edge—the intellectual challenge of finding inefficiencies where others see randomness.
After working as a 401(k) plan administrator and watching advisors charge 1-2% annually for underperforming index funds, I realized the real crime wasn't market volatility—it was advisor complacency. Those "small" fees compound into $100,000+ stolen from your retirement over 20 years.
At 27, I founded Aurea Investments to prove there's a better way: Systematic strategies that actually earn their fees. Options writing that monetizes volatility instead of fearing it. Active management that means active, not quarterly rebalancing while golfing.
The financial industry needs disruption. Your retirement deserves better than expensive mediocrity.
Why "Aurea"?
Aurea means "golden" in Latin. I chose this name deliberately—gold represents everything I believe investing should be: intrinsic value, not speculation. Tangible worth, not paper promises. Real assets that have preserved wealth for 5,000 years, not fiat experiments that lose 96% of their value in a century.
While others chase meme stocks and crypto dreams, gold quietly does what it's always done: preserve purchasing power through every crisis, every war, every currency collapse. It doesn't need a CEO, quarterly earnings, or government backing. Its value is inherent, physical, real.
This philosophy extends to everything we do at Aurea. We don't sell hope—we deliver measurable edge. We don't promise the moon—we systematically capture premium. Like gold itself, our strategies are grounded in mathematical reality, not market fairy tales.
"In a world of infinite money printing, own what can't be printed."
Education & Professional Background
Education
Bachelor of Business Administration (B.B.A.)
Finance Major
University of Iowa, 2020
Professional Experience
Credentials & Expertise
Series 65 Licensed
Registered Investment Adviser
April 2025
401(k) Expertise
4+ Years 401(k) Administration
ERISA Compliant
Dual Founder
Aurea & Verisight Analytics
Finance + Tech
Systematic Approach
Data-driven strategies
Quantitative Focus
Investment Philosophy
Edge, Not Hope
Every strategy must have a quantifiable advantage. We don't invest on feelings or hunches—we invest on data, probabilities, and systematic edge.
Fees Must Deliver Value
If we charge 1%, we better deliver 3%+ in alpha. The days of paying premium fees for index fund returns are over.
Systematic Over Emotional
Rules-based investing beats gut feelings every time. Our algorithms don't panic sell or FOMO buy.
What Makes Me Different
Age as an Advantage
At 27, I'm native to algorithmic thinking while understanding traditional markets. I'm building the future, not protecting the past.
Tech DNA
Also founder of Verisight Analytics, bringing software engineering principles to portfolio management.
401(k) Insider Knowledge
4+ years managing retirement plans means I know exactly how the industry overcharges and underdelivers.
Milwaukee Roots
Building from Wisconsin, not Wall Street. Real relationships, not Manhattan ego.
Working With Me
Who I Serve Best
- Tech-savvy investors tired of traditional advisors
- Small business owners with 401(k) plans
- Professionals seeking systematic strategies
- Anyone paying 1%+ for underperformance
My Process
- 1.Discovery - Understanding your goals and current situation
- 2.Strategy - Designing your systematic approach
- 3.Implementation - Executing with precision
- 4.Monitoring - 24/7 algorithmic oversight
Minimum Investment
No Minimum
Fee Structure
0.30% - 1.25%
Based on AUM
Communication
Direct & Honest
No jargon
Community & Values
Milwaukee Tech
Active in local tech and finance communities
Financial Literacy
Committed to investor education
Pro Bono Work
Advisory services for select non-profits
Let's Connect
Direct Contact
342 N Water St Suite 600
Milwaukee, WI 53202